Rock Your Apparel Business with Roland Printing Solutions!


Rock Your Apparel Business Potential with Roland Printing Devices

Imagine this: you have a fantastic apparel brand (or the idea of one), one that’s bursting with creativity and potential. You’ve got designs that tell a story, connect with people, and bring your unique vision to life. Now, what if I told you there’s a way to transfer that vision to fabric with a level of quality and precision that would blow your customers away?

That’s where Roland printing devices come in. Known for their durability, flexibility, and stunning output, Roland printers can be a game-changer for your apparel business, whether you’re a startup or a thriving brand ready to expand.

We’re digging into the world of Roland printers and discuss why they’re your best choice for apparel printing. From device specs and substrate options to toner costs, drop shipping, and beyond, we’ll give you the inside scoop on how these powerhouse printers can help grow your business.


Why Choose Roland for Apparel Printing?

Roland DG Corporation is a globally recognized leader in producing high-quality printers and related devices. Roland’s apparel printers are no exception, offering everything you need to bring your apparel designs to life. From vibrant color output to durability that withstands multiple washes, these devices are designed with the needs of apparel businesses in mind.

Whether you specialize in T-shirts, hoodies, sportswear, or even caps and accessories, Roland printers provide the versatility and reliability you need.

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Key Roland Devices for Apparel Printing

Roland has a diverse lineup of printers that can meet various apparel printing needs, from direct-to-garment (DTG) printing to sublimation and heat transfer options. Here are some of the top devices in their apparel printing lineup:

1. Roland VersaSTUDIO BT-12 – Compact DTG Printer

  • Specs: This DTG printer is ideal for printing on cotton-based items like T-shirts, bags, and apparel. Its compact design (only about the size of a standard desktop printer) makes it a great choice for small businesses or storefronts.

  • MSRP: Around $4,995

  • Benefits: The VersaSTUDIO BT-12 offers vibrant, high-quality prints with a quick and simple setup process, making it user-friendly for beginners and pros alike. It’s great for on-demand printing and short production runs.

2. Roland Texart RT-640M – Multi-Function Dye-Sublimation Printer

  • Specs: A 64-inch dye-sublimation printer designed for versatile fabric printing. It’s excellent for all-over apparel designs, sportswear, and even large signage.

  • MSRP: Roughly $15,995

  • Benefits: With support for both direct-to-textile and indirect transfer printing, this model gives you the flexibility to print directly on various fabrics or create transfers for other apparel applications. Perfect for businesses that want to expand beyond standard apparel items.

3. Roland VersaUV LEF2-200 – UV Flatbed Printer

  • Specs: This UV flatbed printer is perfect for printing on hard surfaces and items like accessories and even synthetic apparel.
  • MSRP: Around $19,995
  • Benefits: Using UV printing technology, the LEF2-200 can print on substrates that aren’t always suitable for DTG or dye sublimation, making it ideal for items like hats, bags, and synthetic materials. This device is ideal for brands that want to branch out and offer unique printed items alongside traditional apparel.

Why Toner (or Ink) Costs Matter

One of the most important considerations when choosing an apparel printer is the cost of consumables. For Roland devices, ink costs are generally low, and they offer various types to suit different printing techniques:

  • ECO-SOL MAX Inks for versatility in high-quality colors.
  • Texart SBL3 Inks for the Texart RT-640M, which are optimized for dye-sublimation and create durable prints that don’t fade or bleed.
  • UV Inks for the VersaUV series, offering intense color on non-fabric items.

Typical Roland ink costs range between $50 and $150 per cartridge, depending on the model and type of ink used. However, many Roland devices feature large, efficient ink reservoirs that keep costs manageable, even for high-volume operations. In comparison to other brands, Roland’s low running costs and high ink efficiency make them an economical choice for small and large businesses alike.


Substrate Options to Expand Your Product Line

When it comes to substrates, Roland devices open up a world of possibilities:

  • Cotton: Perfect for T-shirts and other popular items, cotton is the primary fabric for Roland’s DTG printers.
  • Polyester: Often used for athletic wear, dye-sublimation printing on polyester creates vibrant colors that hold up well over time.
  • Blends: Blended fabrics like poly-cotton or tri-blends are also compatible with many Roland devices.
  • Synthetic Materials: With Roland’s UV printers, you can print on a variety of synthetic materials, ideal for caps, bags, and other unique items.

By adding various substrates to your product line, you can offer customers everything from soft, cotton-based T-shirts to durable, high-impact designs on polyester. This flexibility allows you to cater to different customer preferences and stand out in a competitive market.


Drop Shipping with Roland Printers

In the age of online retail, drop shipping has become a valuable tool for apparel brands. Roland printers make it easy to implement a drop shipping model because they allow for high-quality, on-demand printing. Instead of holding a large inventory, you can print items as orders come in, saving you time and storage costs. This is especially valuable if your business specializes in custom designs or personalization, as Roland’s technology makes it possible to quickly turn around unique items without compromising quality.

At ABT, we offer expert guidance on setting up your Roland printer for a seamless drop shipping operation. Whether you need support with equipment, logistics, or integrating with an e-commerce platform, we’re here to ensure your business thrives.


ABT: We Are Your Trusted Partner in Roland Printing Solutions

When investing in a Roland printer, it’s important to work with a supplier who understands your needs and provides ongoing support. That’s where ABT comes in. As a leading provider of Roland printing solutions in Colorado, we offer more than just top-tier devices – we’re dedicated to helping you succeed at every stage of your business journey. Here’s how we stand out:

1. Expert Consultation

  • Our knowledgeable team can guide you through selecting the right printer for your needs, whether you’re a startup or an established brand looking to scale.

2. Installation and Training

  • We don’t just deliver a box and leave. ABT offers full installation services and hands-on training to ensure you’re comfortable with your new equipment from day one.

3. Toner and Ink Supply

  • With competitive pricing on Roland inks and toners, ABT ensures you have everything you need to keep your business running smoothly. Our subscription services also allow you to get supplies delivered automatically, saving you time and effort.

4. Technical Support and Repairs

  • We understand that any downtime can be costly for your business. That’s why ABT offers fast, reliable technical support and repair services. Our technicians are certified and trained specifically for Roland products, meaning you’re in capable hands.

5. Financing Options

  • If you’re concerned about upfront costs, ABT has financing options that make it easier to start with a Roland printer. With flexible payment plans and low-interest rates, you can focus on growing your business instead of worrying about cash flow.

Growing Your Brand with Roland Technology

Roland printers empower you to bring your unique designs to life in stunning, professional quality, helping you stand out in the bustling apparel market. Imagine being able to create bold, beautiful prints that remain vibrant even after countless washes, or offering custom, on-demand designs that allow customers to personalize their purchases.

With Roland’s versatility, low operating costs, and ABT’s dedicated support, you’ll have the freedom to experiment with new product lines, test innovative ideas, and take full control over your production process. And because Roland printers are built to last, they offer a sound return on investment that can help you scale your business sustainably.


The Roland & ABT Advantage

When you combine the power of Roland printing technology with ABT’s expertise and support, the result is a thriving, resilient apparel business equipped to meet modern market demands. By choosing Roland devices, you’re not just buying a printer – you’re investing in a tool that can turn your creative vision into a profitable reality. From custom T-shirts and athletic wear to unique accessories, there’s almost no limit to what you can achieve.

Ready to take your apparel business to the next level? Contact ABT today to learn more about Roland printing solutions and discover how we can help you unlock new potential. Whether you’re just starting or looking to grow, we’re here to make sure you succeed with the best equipment, supplies, and support in the industry.

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